Bangor Punta Corporation Marketing Archives

Bangor Punta Corporation Marketing Archives

Bangor Punta Corporation (sometimes abbreviated BP and traded on the NYSE under BNK) was an American conglomerate and Fortune 500 Company from 1964 to 1984.

It owned a number of well-known companies primarily in the pleasure craft, firearms and general aviation industries. The primary purpose for this website is to provide an educational resource for students and researchers.

Bangor Punta: In a Nutshell

Logo of the Bangor Punta Corporation

Bangor Punta Corporation Highlights

  • Fate: Acquired by Lear Siegler, Inc.
  • Founded: 1964
  • Defunct: 1984
  • Location of HQ: Greenwich, CT
  • Major Divisions (Companies): Smith & Wesson, Piper Aircraft, Starcraft, Cal Boats / Jensen Marine, O'Day Sailboats & Yachts, Luhrs.

Primary Companies

Smith & Wesson Make a Lot More Than Handguns

Smith & Wesson

Smith & Wesson Made A Lot More Than Handguns. Vintage Advertisements, Catalogs, Gun Inserts, Specifications, and more form our marketing collection for Smith & Wesson products of the Bangor Punta Era, covering handguns, Rifles, and Shotguns, Accessories, Multi-Product Promotions & Branding.

Piper Aircraft - Quality Made Small Aircraft

Piper Aircraft

Piper Aircraft had the distinction of having an eight-year legal battle over ownership decided by the U.S. Supreme Court - in Bangor Punta's favor.

CAL 29 Yacht - Fast Enough To Win

Cal Boats from Jensen Marine

Purchased by Bangor Punta in 1966, The CAL line of Yachts was one of the era's premier racing and cruising sailboats.

What an O'Day For A Daydream

O'Day Sailboats and Yachts

Building everything from small Day Sailers to 39 Foot Luxury Yachts, O'Day was a great purchase in 1966 by Bangor Punta.

Luhrs Builds Boats For Men

Luhrs Powerboats

In the nineteen Sixties and Seventies, Luhrs had the distinction of making their ads ultra appealing to men - Find out why and check out the dated taglines.

Collage of Starcraft Ads


Starcraft was the most diverse company owned by Bangor Punta, manufacturing boats, RV's, Campers, Runabouts, and even Livestock Feeders.

Bangor Punta - A Name You Should Known

Bangor Punta sells more boats to more people than any other builder. When you become the leader, two things happen: you like being there and have to work that much harder to stay there.

Our concept, make a better product and more people will buy proved to be fortuitous as it was precisely what happened, and that's the way we'll keep it.

Now, meet the family: Starcraft, Duo, Luhrs, Ulrichsen, Seagoing Houseboats, Rent-A-Cruise of America, O'Day sailers, Ranger racing yachts, and Cal cruising-racing yachts by Jensen.

Bangor Punta. World's Leading Builder of Boats. (January 1970)
Bangor Punta Leisure Time Group, 1 Greenwich Plaza, Greenwich, CT

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Bangor Punta Marketing Archives
GG Archives Online Exhibit

Bangor Punta Companies

Corporate & Administrative

Bangor Punta Era

The Bangor Punta era, lasted approximately twenty years -- from 1964 to 1984.

History will likely remember the company for its tenacity in pursuing acquisitions; their high-profile corporate executives; and, two United States Supreme Court cases that the company was involved in during its short life span.

Bangor Punta Nostalgic History

This website was created as an educational and research informational site that presents the public image of Bangor Punta and the companies they owned.

If you have scans of documents related to Bangor Punta that you would like to contribute, please contact us at [email protected]